Who We Are – Playgro
Playgro is a global leader in infant developmental toys and baby play accessories, with over 30 years of experience helping babies grow through playful learning. With a strong international presence across 100+ countries, we are now expanding our commercial reach within Italy and seeking local sales agents to help us enter and grow key retail partnerships.
Sales Representation Opportunity
We are looking for experienced commercial sales agents in Italy with strong relationships across retail categories including toys, baby care, FMCG, mass merchants, and pharmacy chains.
Ideal candidates will have buyer contacts or sales experience in:
– National and regional toy retail chains (e.g., Prenatal, Toys Center, Giocheria)
– Baby and infant stores (e.g., Chicco flagship retailers, Bimbostore)
– Value and mass retailers (e.g., Conad, Esselunga, Coop, Carrefour)
– Pharmacy retailers and healthcare chains (e.g., Boots, Hippocrates Holding, Farmacie Comunali)
– Online retailers and marketplaces (e.g., Amazon.it, ePRICE)
We are offering a trusted international brand, exciting developmental products, and strong sales tools and support from our EU base in the Netherlands.
What We Expect from You
– Existing network of retail buyers in toys, baby products, pharmacy or FMCG
– Sales experience in the Italian retail and wholesale ecosystem
– Regular account updates and pipeline reporting
– Proactive prospecting and sales development mindset
– Commitment to representing Playgro professionally and strategically
Commission & Compensation
This is a commission-based role.
• Competitive Commission Range
• Bonus: Incentives for new listings, quarterly growth, and promotional support
• Long-term exclusivity options tied to performance
• Travel support may be considered based on sales growth
We are committed to long-term agent partnerships.
Contact & Submission
To express interest, please contact:
Email: hello@playgro.com
Website: www.playgro.com